Urban Edge
2025
Project Description
A penthouse apartment in the Viaduct Harbour requiring sophisticated content that appealed to high-net-worth buyers and international investors. Our approach combined dramatic cityscape photography, virtual twilight conversions, and a premium video walkthrough that emphasized the property's entertainment spaces, designer finishes, and unobstructed sky tower views.
Project Shots
Project Outcome
Listed at $4.2M, the property sold within 3 weeks for $4.45M to an offshore buyer who made an offer based solely on the digital content package. The campaign demonstrated how world-class visual storytelling can close premium sales without physical viewings, setting a new benchmark for luxury apartment marketing in Auckland's CBD.
Project Shots
